Relevant Courses
MAR 3391
Professional
Selling
- Consultative Sales Role-Plays
- Needs Discovery & Strategic Questioning
- Objection Handling & Negotiation
- Value Proposition Development
- Sales Presentations & Closing Strategies
MAR 3721
Digital Media Marketing
- Digital Marketing Campaign Strategy
- Social Media & Content Marketing
- Digital Audience Targeting
- Campaign Performance & Analytics
- Search, Display & Paid Media Strategy
MAR 4418
Strategic Sales Force Management
- Sales Forecasting & Budget Development
- Sales Representative Performance Evaluation
- Territory & Account Management Strategy
- Sales Compensation & Incentive Planning
- Sales Force Recruitment, Training & Coaching
MAN 3025
Management of Organizations
- Leadership & Management Styles
- Team Dynamics & Collaboration
- Organizational Culture & Behavior
- Motivation & Employee Performance
- Conflict Management & Decision-Making
MAR 3615
Marketing
Analysis
- Market Research & Data Analysis
- Customer Segmentation & Targeting
- Competitive Market Analysis
- Consumer Insight Development
- Data-Driven Marketing Recommendations
MAN 4720
Strategic Management
- Competitive & Industry Analysis
- SWOT & Strategic Positioning
- Corporate Strategy Development
- Financial & Market Performance Analysis
- DICK'S Sporting Goods Capstone Strategy Project
Presentation Sample
Patagonia’s Growth Dilemma:
Should growth be the goal, or the reward?
I developed this case presentation to examine whether Patagonia should pursue a 10% growth target without compromising its mission and brand identity. The presentation compares leadership perspectives and recommends meeting demand through greater efficiency while keeping Patagonia’s values and responsible sourcing non-negotiable.
My presentation style is intentionally visual and concise. I use slides to support the message rather than serve as a script, keeping text to a minimum so I can speak from a strong understanding of the material and keep the audience focused on the discussion rather than reading from the screen.
Sales Role-Play
This role-play was completed during my first sales course at UCF and represents an early stage in my development as a salesperson.
Since recording it, I have revisited the video to evaluate my approach, identify areas for improvement, and strengthen my communication, confidence, and overall sales process. I chose to include it as a reflection of both my experience and my commitment to learning from performance and continuously improving.